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Project Blue

Project Blue: put the CRM workflow in the demo.

A HighLevel-oriented option for teams that want messaging and a dialer close together.

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Evaluate the full route from lead creation to the next rep action.

Start with a real sales task

Project Blue emphasizes HighLevel, dedicated lines, SMS fallback and a CRM dialer. It also names Close and HubSpot. The relevant buying question is how those pieces behave together for your account. Ask a rep to open an existing lead, send a permitted message, receive a reply and move to a call without losing the conversation context.

A quote should describe operations

We have not used a numeric subscription price because the reviewed public page does not establish the full scoped cost. Request line charges, onboarding, calling, limits, support coverage and any CRM-specific fees in one written quote. A low headline number would be less useful than knowing exactly what the team can run.

Treat delivery as something to observe

The site promotes a sandbox and strong delivery language. Use the sandbox to learn the interface, then agree how a production pilot will expose failures and fallback. Ask where reps see the actual channel used and whether an unsuccessful attempt triggers another action. Marketing promises are not an independently verified delivery guarantee.

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Source notes

  1. Project Blue product and onboarding